Journal Assignment Example | Topics and Well Written Essays - 500 words - 1

Journal - Assignment Example The advertisement is spread across one-third of the page, and though it is a black and white advertisement, catches the eye because of its dimensions. On the top of the advertisement three international students are present and in the background the names of the cities of Dubai, Singapore, Sydney, and Toronto can be seen. This visual covers nearly half the advertisement, with the other half detailing the highlights of the study program and the institution. The focus is on creating an international flavor to the advertisement, which is done through the visual, and is the feature of the advertisement that draws students to read the print part of the advertisement. The logo of the institution is displayed boldly at the left hand corner of the advertisement, below the print current and to add to its authenticity the logo of the Associations of MBA and the accreditation provided by the association is placed alongside the logo of the institution. The text of the advertisement essentially attempts to provide the quality of this education program with the subtle addition of the accreditation to the details of the study program and the quality of the academicians of the institution and the quality of the affiliated universities at Sydney and Toronto. A term is spent either at The Australian School of Business, University of New South Wales, Sydney, which is ranked first among the business schools in Australia and fifth in Asia, or at The York’s University’s Schulich School of Business, Toronto, which is ranked first among the business schools in Canada, and sixteenth worldwide. In all the print tries to establish that this MBA program is a combined venture of three renowned educational institutions in the world. The text also tries to highlight that this is a one-year study program that is equivalent to other similar two-year program, and justifies the short duration of the course and the advantages derived from i t. The